PushAlert is one of the best marketing tool available for our business.It is well designed,customizable, highly scalable and highly accurate. It is also very reliable and user friendly.They have some great features like - Real Time Segmentation, Segmentation based on Mobile OS, Push Targeting and Geofence.It's a great marketing tool for digital marketing. PushAlert is best for marketing our digital products.It has really helped us in increasing our ROI.It has helped us boost our lead generation in our digital products.And also we are receiving more sales from digital product than physical product. Real-time segmentation. Segmentation based on mobile OS.Targeting is really fast.Geofencing. I like how easy it was when setting up my account, as well integrating this into our website management system (CMS). It's not always known about changes you don't want or need people seeing until after they've seen them themselves unless someone else has already pushed an alert out there in public that says something different from what your team intends! This can be helpful though sometimes depending upon where we are internally within each organization but overall very good experience so far!!