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AdCel Review

2

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Excellent

Revainrating 5 out of 5  
Rating 
5.0
Digital Advertising, Publisher Ad Management

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Description of AdCel

AdCel offers in-app publishers a simple & elegant solution to managing their demand stack, which is demand agnostic. eMarketer has cited “89% of publishers prefer a stand-alone mediation solution from a company that has no conflict of interest to sell their own demand first.” Through AdCel’s proprietary dynamic waterfall, which leverages behavioral data in conjunction with buyer eCPMs to deliver the most relevant ads to users, we generate the greatest level of performance for both the buyer and publisher.

Reviews

Global ratings 2
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Type of review

Revainrating 5 out of 5

Great support and awesome team overhauling stuff for development purposes

The best thing about adcel was its ability as an API provider where I could have my app integrated into it without any hassle or delays! There were times when there would be downtime but nothing major came out of this so far since last year i haven't faced anything like issues related directly towards them (i guess) It's been great working along side such people who are always up front regarding everything they do!! Nothing really comes across here at all if you're looking just because someone…

Pros
  • All round excellent stuff!!! A well known brand among several companies worldwide
Cons
  • Some cons

Revainrating 5 out of 5

Robust solution for advanced tracking & conversion attribution

The ease of use and how well it integrates into our ad server - DSP360 was looking like an expensive option at this time! There's nothing I dislike so far as there are plenty great features including but not limited too; targeting by device type (mobile/desktop), app category/subcategory etc., realtime reporting across all devices / OS types, cross platform compatibility between iOS and Android versions. It would be nice if they could provide some kind of analytics dashboard or maybe even…

Pros
  • Flexible user interface that is intuitive enough allowing quick turnaround when testing changes
Cons
  • Almost never