I like that it has all of my contacts in one place, allowing me to keep track from day-to-day tasks with each contact! It is not easy for small businesses or individuals without access to an expert at this software program; however there are tutorials online which can help you get started if needed (and they're free!). If your business relies heavily upon email communication within its organization/with customers - then having everything organized into folders makes sense as well. The ease byβ¦