I can create all my analysis of trends using this tool without much effort. The tool gives me a good overview of which trends are getting stronger or weaker over time and helps me decide if a trend will continue into the future. I also enjoy that I have access to this tool from anywhere by logging in with my credentials. It is not very user friendly. It takes a while to learn how to use it effectively, but once you do, you won't want to go back! We mainly use this tool to forecast demand forβ¦