I bought two of these, this one and the plum. It feels good on the lips, buttery and not sticky, and does keep them hydrated nicely. However, I was expecting better color payoff. This has VERY little color on the lips if you have no-pigment lips like I do. Almost no color at all in fact. I prefer sheer color, not as much as a lipstick but dark enough that it adds some color to my face. Therefore I will only be using this when I'm home.See full review