If they improve the marketing strategies and can make use of the communityโฆ
If they improve the marketing strategies and can make use of the community, they will inspire everyone around.
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Pros
The Cardano coin has a 2-layered processing system and this allows 2 sets of processes to occur simultaneously and this is similar to the communication protocol use in internet.
Cons
As a crypto currency, Cardano hasn't made a huge impact on the market yet.