I really like that it's very easy to use for beginners with no experience at all in graphic designing but even more so if you've got some expertise as well because they have everything under one roof! It lacks proper customization options which are not present outside their premium version i guess? Like being able to pick fonts & colors easily from an external source or having multiple themes within your website etc.,etc.. The best thing about this software has nothing much actually. They provide great support through live chat/email option available 24*7 too :). If there was something missing then maybe adding custom CSS would be nice. For people who want quick designs without spending hours just looking up stuff online - This app does exactly what its supposed to do!! You can create clean logos / business cards using Photoshop (or any other photo editing program) only.