The user interface is well designed, easy to use for non-technical personnel who have no prior experience with ecommerce website development/management tools or software applications in general! It could perhaps be improved by making it more intuitive (and less technical) so that even people without technological skills can easily learn how they work; this would make them much easier customers as far I am concerned!! We are solving our problem regarding customer support since we now provide 24 hour service at all hours during which time any issues related questions may come across from clients' side while using their system online - thus increasing sales revenue significantly.