The ease of use, how it integrates with our accounting program (QuickBooks), all in one place! It does not have many features which I think are necessary to run my business but overall this has been an excellent tool so far; they've done everything we need them too do up until now very quickly once set-up was complete there were no problems at any time during implementation or after that point as well - great customer service from start through finish also helped tremendously when things went awry initially!! Nothing really specific other than maybe more customization would be nice if needed/possible down road? Great product though worth trying out since you don't want your customers missing appointments due lack fo scheduling tools otherwise.
We had issues setting reminders prior using multiple phone numbers etc., then being ablet o track appointment information easily throughout day without having 2 different programs open plus abilityto print reports directly into inv.