The process to get our new business off the ground was very simple for us. My partner has had prior branding experiences that didn't work well so I think she felt comfortable working with her local agency - but it doesn't hurt having an experienced team like this who can make sure you don't miss anything important! They are always looking at your brand from different angles which helps ensure things go smoothly when making changes down the road. We haven't run into any problems since starting out as we have been able to move quickly after just 4 months between launching my website (which included rebranding) and getting started using their platform.