I like that it's customizable to fit your needs! You can make as many customizations as you want with this plugin. It also has some pre-built templates which saves time when creating new pages or posts in WordPress. The only thing i dislike about rifle was how slow their customer support team could be sometimes if they were offline at all times during business hours (10am - 6pm ET). They have since changed over but still need more improvements. We are solving our customers' problems by making them look professional online through blog/website creation using wordpress.
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