I liked that we could use our own content to create new website designs without needing an outside designer or developer for each change in design (or even just minor changes).
We were able get more creative control over what was happening under-the hood of site features like search engine optimization than some other companies would offer us if they had their way - although this likely has nothing at all doe wiht studio EMMi's work but rather my business partner who is very good about asking questions/getting answers from his team members when he doesn't understand something! The biggest issue we ran into as far back there goes though are related issues around tracking page views / visits etc., which can be tricky depending upon how you want your analytics set up. But it takes time figuring out these things so don’t expect them right away unless specifically asked by someone within agency staff during initial meeting stages before any contracts have.