I like that you can easily create your menu, choose from hundreds of different food pictures as well make all kinds off decorations for tableside service! The only thing i dislike about truffle are how hard it was when they were first starting out in creating new features/enhancements but now its gotten better (at least where menus go). Its super simple with no coding required just drag drop & play!! It makes designing an entire dining experience so much easier than if using Photoshop or other programs such us Adobe Illustrator etc..