I like that it is easy enough even if you are not very tech savvy or computer literate.
You can do all your emails from one place which makes things easier than having multiple programs open at once! It does take some time getting used too but after awhile everything will be just fine with this program. The only thing i dislike about EOA is how they sometimes change their layout so its hard figuring what works best when using them again later down the road. They have helped me get my business up an running fast without needing any help as far as IT knowledge goes (which helps!).