I like that it's very simple to use, even if you're not tech-savvy! It is also relatively inexpensive for what you get out of your purchase (compared with other software).
The only thing about this program which could be improved would have been more customization options regarding text size/fonts etc., but they are working towards making these improvements in future versions so there isn't anything too major here either way - just make sure when purchasing ALESSA whether or NOT YOU NEED THE NEWEST VERSION as older version did work fine without any problems at all!! We were looking into an easy method to send our clients updates via email from their accounts rather than having them log back onto another system each time we wanted to update something minor such as price changes ect.. This was perfect because everything can easily go through one account instead of multiple different ones where prices may change frequently over several months between sales events.