I like how easy it was for our team members who were not technical or computer savvy at all (it's been over 20 years since we've used anything other than computers) - they could easily navigate through this software with ease! It does take some time in order to get familiarized w/the system but once you do that everything flows without problems afterwards!! We are using Biquant as an internal tool within Salesforce Marketing Cloud which allows us access from anywhere via mobile devices suchas iPhones etc..
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