I like how it gives you an overview of what is going in your business, where there are gaps that need to be filled with new systems or processes etc., as well has giving me ideas for improvements/refining existing ones! There's nothing really at this stage which i dislike about primary insight but maybe if they could do some more integrations into other software packages (such as Salesforce) then we would have one place from start-to-finish instead? It makes life easier when everything can fit together seamlessly so no matter who does any task - everyone knows whats happening across all departments within our organisation!!