I bought this shampoo and conditioner to remove the yellow from my natural platinum blonde hair. I've been silver platinum for 25 years. This shampoo is definitely purple. Foams well, rinses off well. The air conditioner smells good. However, my platinum silver hair is now purple, gunmetal gray and looks awful. My stylist told me to stop doing this. Only once a month as needed. Be very careful with purple shampoo! I have enough for 5 years now. I will not recommend this product. We have R/O conditioned water
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