It has allowed us many things, such as being able track our business at all times which can help me stay organized with so much information that I would loose otherwise! The only thing we don't like about barker it's price point of $250 per month!! That should not have been this expensive. Otherwise everything in regards too tracking orders etc.. works great! We are solving some problems by using their platform including but certainly limited to customer data management & reporting, order processing/invoicing via integrations wtih various 3rd party platforms (Shopify), inventory control / ordering through multiple channels - Retail Websites + Phone Ordering System, Inventory Management system.