The software is really easy to use for my small business needs of managing leads/opportunities from different sources (including social media). I can easily filter through all opportunities by date range or status in one place! They offer great customer service too-it's always nice when you have someone who knows what they're doing helping out if ever needed during setup process as well! It was very simple once everything had been set up correctly which took just minutes overall but definitely worth it considering how many options there are within this platform. My main goal here has so far mainly helped me improve our brand awareness using their integrated SEO tools - we've also started seeing some conversions coming directly via Google Ads campaigns built into Semrush itself now!