We live in Alaska, and at this time of year, it’s incredibly dark. We put up a few reflective driveway markers a few years ago to guide my way when I’m backing out of the driveway, but they weren’t reflective enough. We bought this and my husband wrapped it around the reflector poles and it made a huge difference. I can now see when I’m backing out to ensure I’m staying in the driveway. It was pretty cold here when my husband wrapped them around the markers, and they seem to be staying.