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Review on Mintel In-Store by Matt Woodward

Revainrating 5 out of 5

Great resource, just needs more detailed product info

I like that it is updated frequently as new products are released or discontinued from companies such as Coca Cola etc; however this means there may be some lag between when an item comes onto their website/website updates to reflect changes made by manufacturers themselves which could lead me into thinking something has been removed off store without being aware until after my visit! A great tool for keeping up with trends within different markets but not so good if your looking specifically across all industries due to lacklustre reporting structure - sometimes finding information about certain items available online isn't enough detail (e.g., nutritional content) therefore having access via app would help solve problems associated wth time constraints whilst shopping.

img 1 attached to Mintel In-Store review by Matt Woodward



Pros
  • Keeps you well informed
  • Helps keep prices accurate compared at other retailers
  • Ability make suggestions around product alternatives &/or deals in relation what people currently buy, i e how brands compete against one another.
  • Great ability identify areas worth researching further before spending valuable money eg "I love these trainers" yet no idea actually why..just know they seem popular
Cons
  • Minor Issues