I like all features of point card, it has so much to offer for business growth in terms of lead generation or more importantly customer retention with its rewards programs which can be easily setup by anyone without any prior knowledge about coding etc., It will help you save money if your existing clients aren't using other reward points cards as well. Its easy way to reach out new client who may not have heard/ seen us before but are interested now after reading our reviews online through their search engines they might end up buying from someone else than what we were offering them initially (which was actually better).