I love that they have an entire team dedicated to helping you grow your business through their platform! The insights are incredible, but it's not always easy for small businesses like myself (and my fellow entrepreneurs) who don't know much about analytics or data collection/visualization tools at all - we just want someone else doing our work so we can focus more of ourselves into growing us as individuals & companies in order to provide value back out there!! They're constantly improving things though- which is great because sometimes when something gets released everyone jumps right onto them asking questions etc., even if those same people haven't used what was being asked before? That makes me feel really good too haha :) We use vox mainly due do its ease of tracking ROI from campaigns across platforms such as social media ads + email listservs+ blog posts+.
It allows me time spend focusing other areas instead while still knowing exactly where each dollar.