I like that this allows travelers with different points of view to share their experiences. It's also easy for people who aren't familiar with travel to get started within minutes. My biggest issue was that it wasn't intuitive enough for my coworkers to use and they would sometimes struggle even after reading about how it worked. Try out multiple demos before you decide. We are solving problems faced when booking hotels. Users love being able to compare all of our partners' rates at once rather than having to search each individual website or call up customer service.