Review on GA Connector by Mike Roe

Name: GA Connector
Item: GA Connector
Rating: 5

September 01, 2022

Great Solution For Tracking Lead Generation

It's easy to set up, it works well for our needs (tracking sales leads), has no issues in reporting or data export/import which are common problems I've seen elsewhere at other integrations of this nature; however we do have some minor quirks here &amp there but nothing major so far! We're using GAC as part of my role within Salesforce Marketing Cloud - tracking lead activity across all campaigns into one place helps me understand how each campaign performs compared against others etc.; also allows us to see what content / assets perform best when creating new opportunities from existing contacts e.g., emails vs website visits versus social media impressions.
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Pros

Integration is straightforward
Reporting functions work really reliably without flaws.
Data uploads seem pretty robust too with minimal error rates during that process even if incomplete rows occur due missing fields such s telephone numbers et al..which can be easily fixed manually before import back through CSV formatting updates

Cons