The fact that I can create my own fan page for free, is one of its best features! It's also pretty easy to use once you get used it :) You have so many options when creating your profile/fanpage like how much space do i want? And what kind of cover picture should be displayed in front if me (front or back).
There are few things which could've been better but overall this site has helped us out with our needs by providing an online platform where we all as fans would come together & interact without having any physical presence at events etcetc.