As a life coach, I constantly advise my clients to buy online at merchants that provide exceptional customer service, a large selection of products, and a user-friendly website. Unfortunately, these hopes were not fulfilled by the CKE online store. Their watch selection lacked variety, and their clothing, shoe, and accessory collections were unimpressive. Furthermore, their payment method was not user-friendly, and their website was clumsy and challenging to navigate. Shopping at CKE was therefore a frustrating affair. I was unable to receive the assistance I required to solve my problems from their customer care because they were unhelpful. I do not advise CKE online store to anyone seeking to have a good online shopping experience because I am a life coach.