Broadcasts are one of our most important marketing tools for reaching new customers with valuable information about our products. The tool is easy to use and can be customized to meet specific needs of each business. There were some glitches when we first started using this service but they have since been resolved. I would recommend it because even though there may be flaws in the software you will get good customer support from them if needed. We are able to track what people are watching or listening to within different geographical areas. This helps us market more effectively by knowing where our target audience lives so that we can tailor our content accordingly.