Actually I would say it's about 3.5 stars. I've bought several pairs of Cuff-Daddy so maybe I was spoiled by the quality. I was disappointed that the images are visibly photocopied (or laser printed) onto card stock. This makes it very cheap. But the reason I gave it a good rating anyway is that the quality of the cufflink itself remains the brand's standard. They were only intended to be fun links for the recipient, so high quality was not required. You get what you pay for. I would buy this brand again but probably avoid those with printed images.