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Braze Review

2

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Very good

Revainrating 4.5 out of 5  
Rating 
4.4
Marketing, Marketing Automation

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Description of Braze

Braze is a comprehensive customer engagement platform that powers relevant and memorable experiences between consumers and the brands they love. Context underpins every Braze interaction, helping brands foster human connection with consumers through interactive conversations across channels that deliver value quickly and continuously. The company was named a Leader in the 2019 Gartner Magic Quadrant for Mobile Marketing Platforms and was recognized as one of Inc Magazine's 2019 Best Workplaces. Braze is headquartered in New York with offices in Chicago, London, San Francisco, and Singapore. Learn more at braze.com.

Reviews

Global ratings 2
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Type of review

Revainrating 4 out of 5

Excellent platform for engaging with consumers

We have been using them since early this year to create some pretty amazing campaigns - we've already had over 100 million impressions! It has allowed us not just an easy way into advertising our brand online via mobile apps but it helps bring traffic back (which then leads directly onto conversion) which makes money when you're being paid per click or CPM/CPB etc.. No real dislike about anything I'm happy so far from what little experience i actually got out there!! There are alot better tools

Pros
  • It offers a very good service and a great product
Cons
  • It offers a great service and a great product

Revainrating 5 out of 5

Great customer experience for importing your social media contact feed

I like how easy it makes to use all my contacts from other platforms (FB/Twitter) into our CRM system without having to manually copy them over! It also has some really cool features such as "following" which lets you add people automatically but still have control if needed or not - very helpful when adding new clients who might already be using another service such as FB ads etc. There are definitely things we can do better than others so far. For example there aren't any integrations yet…

Pros
  • Great integration wth Gmail
  • Easy way for users, admins & recruiters alike
  • Very intuitive UI that's great at keeping everything organized in one place while providing powerful tools along side
Cons
  • Almost never