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Data Deduplication Tool Review

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Excellent

Revainrating 5 out of 5  
Rating 
5.0
IT Infrastructure, Data Quality

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Description of Data Deduplication Tool

The only de-duping tool that allows you to identify duplicates based on your own business rules. You select how to define a duplicate by setting up your own rules of identifying which record is going to be the surviving (master) record. StrategicDB's de-duping tool also normalizes fields such as: Website, Address and Company Name for better identification of duplicates. To ensure that the selected master record is the right choice among duplicates, our deduping tool is equipped with the confidence level feature. Your final file shows the confidence level of the selected duplicate. It also provides you with the data completeness score that helps with your master/merge selection.

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Type of review

Revainrating 5 out of 5

Easy application used daily by our team

The tool does a great job at searching for duplicate records and normalizing those records. I can use the tool to create my own rules to search for records that match certain parameters. It is easy to use and navigate. I have been able to identify and remove duplicate records that are not correct for my business. There are some limitations when you are trying to get a large amount of data. It can take some time to run. I would recommend this product but if you are looking for a quick fix, you…

Pros
  • Ease Of Use
  • Also provides help documentation available online upon request via email
Cons
  • Will fit