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MADTRIX Review

2

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Very good

Revainrating 4.5 out of 5  
Rating 
4.5
Marketing, Marketing Analytics

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Description of MADTRIX

Use your digital marketing data on Madtrix's build-in dashboards or distribute it to your cloud data warehouse. Establish your one source of truth for your performance. We help marketing teams in SMB's, Mid-Market companies & agencies to harness their data for better marketing. Our data platform collects all your digital marketing data into one location and unifies it to provide a holistic view of your marketing performance across from your digital marketing channels. Madtrix is an end-to-end SaaS platform from sources to the dashboard to provide automated analytics and reporting for you. Madtrix HQ is located in Helsinki, Finland.

Reviews

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Type of review

Revainrating 5 out of 5

Great solution to be used both internally ad externally

I like that you can use madtrix in multiple ways, as an API tool for integration with other platforms such is Salesforce Marketing Cloud & Adobe Target (or any of their partners). The platform also has some great reporting features which makes me feel more comfortable about using them than others out there who only have one way they want us users/customers see our reports - through another system we don't control! There are many different types of visualizations available within each report so…

Revainrating 4 out of 5

Madtrixx is a great platform for email marketing!

I like that we can create custom reports in order for us to have an overview of all our campaigns at once, so if one campaign is doing well then this would help with knowing what other ones need improvements! The dashboard could be more interactive when editing each report as there isn't much interaction between them which makes changing things difficult sometimes; maybe having tabs instead? Overall though its been very useful since creating my first account about 3 months ago now!! We needed…

Pros
  • just wish it had less crashes tho :)
Cons
  • It's incredibly slow
  • Not great looking template