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Nielsen Assortment and Space Optimization (ASO) Review

2

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Excellent

Revainrating 5 out of 5  
Rating 
5.0
Commerce, Retail Software

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Description of Nielsen Assortment and Space Optimization (ASO)

Unlock growth at the shelf with a cloud-based way to position your assortment for better ROI

Reviews

Global ratings 2
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Type of review

Revainrating 5 out of 5

Great visualization for understanding current state & progress

The ability to visualize where we are in our space optimization journey has been very helpful from an internal marketing perspective as well. Also, being able to identify key areas that need improvement is great! We don't like having multiple reports across departments within ASO so it would be nice if there was just one place to go see all of these data points together. Sometimes this can also lead to confusion when trying to answer questions related to how certain items move through the…

Pros
  • There's nothing complicated here really once you get familiarized enough.
Cons
  • So-so

Revainrating 5 out of 5

The best way for small businesses and retailers with limited staffs

I like that you can see what products are selling, which ones need more space in order of popularity so we know where our inventory is going wrong! It's helpful when it comes time to plan new product releases as well - knowing how much room there will be helps us figure out if this release makes sense or not before putting too many resources into building/manufacturing them!! We have had issues trying to get ASOs right but they do listen very quickly once things go south. They also tend towards

Pros
  • Everything about these guys seems great..They help with your everyday business planning needs for sure
Cons
  • Will fit