I like that it can be used with any platform or website (Facebook / Twitter). It's very easy for our team of 3 people who manage all content in one place - so no need anymore going back-and forth between different platforms! This is not only great from an SEO perspective but also makes life easier as we don't have 5+ accounts running at once now :) We're still exploring some features such us being able set up custom hashtags etc., which would make this tool even more powerful ;) The UI couldโฆ