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Taguchi Review

2

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Very good

Revainrating 4.5 out of 5  
Rating 
4.6
Marketing, Marketing Automation

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Description of Taguchi

From franchise-based businesses like Domino’s to ecommerce juggernauts like Webjet, Taguchi's Marketing Automation platform provides a scalable multi-channel automation solution that gives your business the tools to succeed in today’s rapidly evolving digital landscape. Dynamic multivariate and A/B testing - Our patented algorithm monitors the engagement and conversion of your subscribers in real-time, and creates the most effective combination of content to ensure you get the best results from the campaign. Sophisticated customer value modelling - Based on our sophisticated predictive modelling algorithm, Taguchi automatically analyses your database and can accurately predict how effective your contact strategy will be over your subscribers’ lifetime. Real time reporting - With Taguchi, you can move beyond basic engagement statistics and look at subscriber behaviour right through to conversions.

Reviews

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Type of review

Revainrating 5 out of 5

Nice platform that can be used for all marketing channels

I really like the ability to use the same platform for all our different marketing channels. I also like the ability to use the same templates across our different channels. The support team can also be very thorough and helpful. There is not a lot of customization available. I wish there were more templates to choose from. There are a lot of features that I wish were available. I wish I could use the same template for my email campaigns. I also wish I could use the same template for my social

Pros
  • We have been using this tool since 2013 now, so it's definitely good! It works fast when loading data in bulk into excel or CSV files but if you need any kind o editing done then expect weeks because they will do nothing unless your account manager sends an edits file back which happens rarely nowadays compared before we started working here at TaggUchi
Cons
  • Nothing here

Revainrating 4 out of 5

Highly recommend this platform over others

Easy setup with lots of features available for testing different scenarios or KPIs from multiple sources (google analytics/social media) using our tagui cloud account as well via api integrations! Support is great so far when troubleshooting but it may be due time out issues during tests if you are not checking regularly - try monitoring logs periodically just incase there really isn't anything wrong? A good fit because we can see what each user does across all channels easily which helps us…

Pros
  • They have a great community support community of experts who love to share knowledge and help other marketers implement Taguchi in their campaigns
Cons
  • The only thing I dislike about the service is the high cost associated with it