I like that it is easy enough so anyone can use this software without needing any training or experience in SEO techniques. The interface of FyndYou makes finding keywords very simple as well! There are some other free tools out there but nothing quite compares with how effective they truly are compared to their pricing structure. It's not too expensive at around $30 per month which isn't bad considering what we're getting from our subscription services right now (eCommerce platforms & Analytics). As an agency working within several different industries my team uses many keyword research products throughout each project/campaign. This tool helps us find new ways to target certain terms by using synonyms instead of just searching them directly - making sure your product descriptions have relevant content while also ensuring users understand exactly who will be receiving said information when looking through search results pages.