This toothbrush has really hard bristles in my opinion. I was uncomfortable brushing my dog's teeth with it because I felt like I would hurt his gums and I didn't want him to be scared of brushing his teeth. I took the advice of other reviewers here and bought a Target children's soft bristle toothbrush and I've had a lot of success with it. My dog is only 11lbs so getting to her molars is a bit difficult but doable and worth it for the softer bristles. The only reason I give it 2 stars is because the long handle and slim design make it easy to get to the back of your mouth, but it really doesn't matter if the bristles are too hard. Maybe my case was just an accident, but that was my experience with this toothbrush.
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