The ability to have our customers earn rewards with their purchases is amazing. We were able to quickly get our first customers signed up with no problems! Their customer service was also great when we had questions or issues with our account. I would love to see more options available in regards to what type of products you can sell through your program. Currently we only offer gift cards however there are not many other choices as of right now. I would highly recommend using idCard Rewards if you're looking for a simple way to give your customers incentives to purchase from your store. Our customers are very happy to receive discounts and points towards future purchases they make.