It's easy to use! I like that it has the ability to track my website visitors, allowing me to see how they navigate through different pages of my site. The reporting features are also very helpful for determining what content performs best with our audience. We're able to find out which posts receive more engagement from customers than others. This allows us to focus our efforts on writing high-performing articles. Not much at this time. If you want something simple but powerful then try it out! You can do everything here. Tracking your analytics and finding new ways to engage your readers/customers.