Most helpful was the ability to have all my content organized into one place. I like that it allowed me to easily add new pieces of information without having to go back through each page individually. It would be nice if they had an easier way for people who are not very tech savvy or computer literate to use this platform. The biggest issue we faced with this software is keeping up with adding new articles as well as making sure everything stays updated after launch. We were able to solve our problems by using this program. This helped us keep track of what needed attention when creating campaigns. Our goal was to create more exposure within social media platforms while also increasing traffic from search engines. By utilizing this tool, we were able to do both!