I like that our website is always up to date with social media trends, so we can stay ahead of how people are interacting online. It's also easy for me to update content in real time as it relates to what my clients need most from us! Nothing really at this point - but if you're looking for an integrated agency/service provider, then definitely look into them having these types of services available. We've been able to streamline many aspects of our business by having someone who understands our industry manage all things digital and marketing related (website, SEO, PPC).