What I like best about this software are that it allows me to send text messages from my computer or smartphone as if i was talking with them in person! This has been incredibly helpful when trying reach out past business hours without having voicemail turned off during those times of day where they receive tons call all at once (late night). It's also very simple & convenient which helps keep things moving along smoothly compared w others who rely solely upon voice calls only option via their mobile devices vs phone numbers stored within system itself allowing seamless communication between parties involved. I love that I can see all my contacts in one place. I used to use two different programs but this is so much more efficient! This makes it easy to communicate with customers who are constantly changing their cell phone number or losing data. Sometimes you have to ask for their last number as they change it often! Not much to dislike here. If you're looking for something simple and easy to use, this is a great way to keep organized. It is very user friendly and allows me to send updates and reminders.