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Crystall.io Review

3

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Very good

Revainrating 4 out of 5  
Rating 
4.0
Digital Advertising, Other Digital Advertising Software

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Description of Crystall.io

Crystall.io is the product of WaardeX, an ad tech company developing programmatic advertising software, and traffic monetization tools for digital advertisers, publishers, and ad agencies worldwide. Our white label ad exchange runs on an advanced programmatic platform via OpenRTB protocol. Powered by innovative AI algorithms and its own data Crystall.io takes online advertising to the next level.

Reviews

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Type of review

Revainrating 4 out of 5

Super easy-to follow analytics for even non technical users

The ability to see all my current campaigns in one place as well their performance so I can easily move them between accounts or platforms if needed! This makes it much easier when you have multiple clients that use different networks/platforms etc than having several tabs open with each client's account showing stats & KPIs separately - this helps me keep everything organized within 1 dashboard which means less time spent switching back from tab X over here /tab Y there!! Nothing really at…

Pros
  • The ability to see all my current campaigns in one place as well their performance so I can easily move them between accounts or platforms if needed!
Cons
  • I would like to see more integrations with other platforms/platforms
  • we would love to have OBS Studio integration along side other integrations to see data in one place (ie being able to embed widgets directly rather than going through Crystal) as well as more

Revainrating 4 out of 5

Awesome solution for dynamic audiences

The platform allows you to create custom audience segments in real time from data collected through your website or app using their API's which can be used across multiple platforms (Facebook Ads Manager / Google AdWords). You also have access via SDKs if needed but it seems like they are working towards making this more seamless with other marketing stack providers such as Hubspot/ Marketo etc.. We use CrystalIO primarily within our Facebook Advertising campaigns however we do utilize some…

Pros
  • Easy integration
  • Customization options
  • Reporting is great, even for an ad hoc report
  • Dashboard style view that enables "quick pulls" when building reports.
  • Integrates seamlessly w FB ads manager , GA campaign tracking + SFDC customer profiles+ Zapier integrations make creating complex workflow very simple&efficient !!!

Revainrating 4 out of 5

Great Platform for Running Automated Campaigns

I love that they are easy to use, and they have a great set of tools. I have not found anything that I dislike about the platform. If you are looking to create automated campaigns, then this is a great platform to try. They have a great set of tools to help you with the management of your campaigns. I have used them to create a few small campaigns, but not much larger. Their customer service is great, and they are always available to help. Their reporting is a little confusing, but I think…

Pros
  • Easy
  • Great support team
  • A lot more affordable than other platforms like Hubspot.
  • Awesome tooling for managing & running email marketing programs effectively in one place!
Cons
  • Reporting could perhaps look better
  • The pricing model
  • It's expensive compared what we need