Review on MetaCX by Devin Henry
The CMO was impressed with the value of the cloud platform and the potential to improve their business.
This has been amazing experience so far. Our CMO saw the value in investing in a cloud solution that allows us to scale, manage our brand and campaigns across platforms and use machine learning to predict the future. We’ve had great success getting our own internal team onboarded to use this tool. We’re already seeing positive ROI from managing the interactions within our community and creating unique experiences. We look forward to the long term benefits and improvements in the technology that will enable us to further leverage this investment.
Pros
- We are not going back to managing email individually for campaign creation.
- Easily able to share workflows between teams.
Cons
- You need an internet connection to create an email workflow
