This eyeshadow is a light gold color, as pictured. It has a lot of shimmer. I was able to apply it with my fingers. It is more subtle & not super pigmented, which I like. I typically don't use a primer & much of the shadow came off throughout the day. I would imagine that a primer would help it stay on but haven't tried it yet. It's an OK shadow but I probably won't use it often or try any others from this brand.
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