The ease of use and user friendly system. Allowing for easy automation and monitoring of the system. The ability to integrate with other systems is one the best features I have seen so far. It would be great if there was an option to easily connect to my own CRM system, however this could simply be solved by creating our own integration. As mentioned before it's very easy to learn and use. The reporting feature allows us to monitor the daily activity in any area. This makes it easier to identify weaknesses within the system.