The platform is easy to use, have an intuitive interface that allows anyone with good knowledge of computers can easily navigate through it.
It's free version limits you from using some important features like "Pricing Rules" which are essential when running campaigns or managing your product catalogs. I would highly recommend this tool as long as you don't need advanced functionality. We're solving our internal problems by having access to data about competitor prices and products that we couldn't get before so now we focus more on other areas of business development.