The platform offers great features like data analytics which helps in finding out what are my best prospects with regards to their buying journey stage wise as well as giving me insights about how I can improve them further so that they buy from us more often! They also offer an amazing free trial for all users where you get access to everything including your own dashboard etc., So this really helped our team understand better who we need to target next time around! Nothing much at present but would love if there were some improvement over here too since it's been quite sometime now after launch!! Would definitely recommend everyone using this product!! We have realised huge gains by understanding customer journeys & creating content accordingly - This has resulted into increased conversion rates.