This bead chain doesn't look and feel as cheap as most (non-stainless) varieties. I like the rich gunmetal color. My customers also really like the darker chain. I mainly use this chain for making necklaces and a few keychains. It's great quality for a low price and I think it's the best deal especially if you plan on using it a lot. There were a couple of bullets that were gray and non-metallic which I simply clipped off, but that's why I'm giving 4 stars instead of 5. I will buy this product again and again.
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